Print vs Motion... (4/12)

I think the audience persona of my speech (or any for that matter) will change drastically depending on the media they are viewing it with, i.e. print vs. motion. When someone sees the print for the text they will get out of it what the designer wanted them to; what they stress as the most important parts will most likely be what the viewer remembers. Whether they use bold, italics, letter spacing they are being taught about the speech from the designers perspective on what the most important pieces are. If they are watching the speech in motion the designer will still have an impact about how they view it, but they will also get to listen to the audio to see what the speaker stresses; this way the designer will be stressing what is already stressed in the tone and use of the speakers voice.

So, in print you are the one stressing the parts that you deem important from the speech. You have endless possibilities to show the flow and stresses of the speech. You get to make all of the decisions. Where as in motion the audio will serve as a guide to what is stressed and the most memorable parts. It would be extremely difficult to try to change or modify the message of the speech through motion because of the audio.

My speech has more than one person talking and is somewhat sporadic. I want the viewer of my printed piece and motion to get a sense of communication through space. Some parts are also somewhat hard to understand in the audio so I will stress that in my motion piece. Aftereffects is a great tool for animating text and the possibilities are endless; anything you want to happen can most likely be done.